April in North Dakota is a happy time: Snow is melting, temperatures are rising and locals are eagerly anticipating the warmer months ahead. Gardeners and yardwork lovers can choose from several home shows to learn more about the latest in lawn and garden. Spring fever brings people out and about for live entertainment like a concert or the circus. April represents a fresh time of year and with that comes the desire to learn something new, like maple tapping or photography. Come find your version of fun in North Dakota this April.
Bismarck, N.D. – North Dakota Tourism today shared results from a Strategic Marketing and Research Insights study evaluating the effectiveness of the 2016 creative campaign and marketing promoting tourism in North Dakota.
Findings by the Indianapolis-based company show tourism advertising influenced 354,000 non-resident trips and visitor spending of $328.3 million through incremental and repeat trips. Further, non-resident visitors contributed $18.7 million to North Dakota’s tax base.