Travel and Tourism Week Showcases ND Travel Matters Series

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BISMARCK, N.D. –- Nationally, the travel industry contributes $2.4 trillion to the U.S. economy, and one in every nine American jobs depends on the industry. The impact of this is significant right here in North Dakota with travel spending and economic impact in all 53 counties.

In recognition of the travel industry’s significant contributions to our state, Gov. Doug Burgum has declared May 6-12 “North Dakota Travel and Tourism Week.”

North Dakota Travel and Tourism Week is held in conjunction with the U.S. Travel Association’s National Travel and Tourism Week (NTTW), an annual salute to the tourism and travel industry. Celebrating 35 years, the theme of this year’s NTTW, “Travel Then and Now,” highlights the travel industry’s history of economic impact in every corner of America and that behind this industry, there are engaging people with compelling stories. The ND Travel Matters series, which kicks off this week, features North Dakotans whose services to visitors illustrate why Travel Matters in North Dakota.

“Tourism plays a significant role in growing our economy, generating revenue for hundreds of tourism-based businesses and helping to attract and retain a 21st century workforce,” Burgum said. “By declaring this North Dakota Travel and Tourism Week, we express our gratitude for the excellent work done by our tourism team and extend a warm welcome to the millions of new and returning visitors who make North Dakota their destination each year.”

“North Dakota’s travel industry continues to be a consistent contributor in our state’s economy,” North Dakota Tourism Division Director Sara Otte Coleman said. “Travel spending injects millions of dollars into each county because of the variety of experiences offered. From the Badlands and parks, to historic sites and urban amenities, there are enticing reasons to travel in and around North Dakota.”

The Impact of Travel and Tourism in North Dakota:

  • Tourism is North Dakota’s 3rd largest industry and vital to our diversified economy. (NDSU)
  • 22 million people visited North Dakota in 2015. (Tourism Economics)
  • North Dakota travel generated $327 million in taxes, offsetting an equivalent of $1,092 per household. (Tourism Economics)
  • Visitor spending totaled $3.1 billion in 2015. The majority of expenditures, 68 percent, were by visitors from other U.S. states. International travelers made up 9 percent of the total, and in-state residents traveling to other parts of North Dakota accounted for 23 percent of spending. (Tourism Economics)
  • In 2016, every $1 invested in tourism advertising for North Dakota generated $104 in visitor spending. (SMARI)
  • Canadian travelers are important to North Dakota. In 2017, 626,674 passenger vehicles entered North Dakota.
  • Tourism is North Dakota’s fifth-largest employer supporting 42,614 jobs. (Tourism Economics)
  • Approximately $1.3 billion in wages and salaries were sustained through visitor spending in North Dakota. (Tourism Economics)

Travel is one of America’s largest industries
Source: U.S. Travel Association

  • Travel is a $2.4 trillion industry in the U.S.
  • These visitors support 15.6 million American jobs—roughly 8.8 million direct travel jobs, and 6.8 million indirect and induced jobs.
  • Travel-related spending generated $75.6 billion in federal, state and local tax revenues in 2017.