Shebby Lee - Tapping into the Group Travel Market

Shebby Lee
Shebby Lee Tours, Inc. 

The potential for group travel - especially in challenging economic times - is unlimited.  As a specialist in out-of-the-way destinations, Shebby Lee has 40 years of experience to share on how best to market and serve this market.  Included will be how to get started, tips on "do's" and "don'ts" and growing your business.

Shebby Lee is a historian, writer and tour operator specializing in the historic and cultural heritage of the Great American West.  She is a frequent presenter at numerous history conferences and travel association meetings, and is a founding partner of Travel Alliance Partners.  She received the Governor's Individual Award for History in 2016 from the South Dakota State Historical Society.  This is her 40th year in the group travel business.